The movie begins with Bittu (Sonu Sood) planning with the local MLA Varadarajulu (Kota Srinivasa Rao) to rob 15 billion (US$240 million) from Vizag Co-operative Bank. Ravindra Narayan (Allu Arjun) is a brainy individual who believes in earning quick money rather than toiling like his father Narayana Moorti (Tanikella Bharani) for every month's salary. He gets into a dispute with his father about his attitude and challenges him that he would convert  10,000 into  100,000 in quick time. He happens to meet Bittu on his way, who drops him at his destination. Ravi inadvertently reveals his plan of making quick money by betting on an IPL match and also the location of betting to Bittu and his companions on the way. However his plans turn upside down when police raid the location and is caught red-handed. During interrogation, Ravi guesstimates that Bittu could have diverted the Police, and that he is about to commit a robbery at the Vizag Cooperative Bank. He convinces ACP Raja Manikyam (Rao Ramesh) that Bittu is planning to rob the bank and both go to catch him. Bittu successfully robs the bank and his brother Laala (Shafi) takes the money to the city's dumping yard, as per Bittu's instructions, as the Police follow them. However Police catch Lala, who resists them only to be killed by Ravi. Police try to trace the money but in vain. Meanwhile Bittu gets arrested, but is rescued in transit by his sidekick Devayani (Sheetal Menon). They go to the dumping yard to collect the money but Bittu is shocked as the dumping yard is burnt to ashes. Having his brother dead and the money burnt, Bittu decides to kill Ravi.

Raja Manikyam sends Ravi to Hyderabad from Visakhapatnam under Witness Protection Program and makes him to stay at his friend ACP Sitaram (Rajendra Prasad)'s house. ACP Sitaram is a cowardly cop who is afraid of using his gun. One day, Ravi happens to see Madhu (Ileana), a middle class girl who works with travel agent Travel Moorti (Brahmaji), an associate of Bittu. He prepares fake passports for Bittu's gang to help them escape from India. Ravi befriends Madhu and both fall in love with each other. Ravi steals Madhu's identity card which leads Sitaram and him to know all the details regarding the escape plan of Bittu, in which Madhuwould be tricked to pose as Bittu's wife, suffering from vertigo to help him escape easily. Ravi and Sitaram go after Bittu, with Sitaram of the impression that Bittu would go to airport. However, Bittu plays a trick on them and escapes through other route. Ravi, however, outwits Bittu and forces Sitaram to go in the route taken by Bittu. Ravi and Bittu confront each other and Bittu threatens to kill Madhu. However, Devayani forces Bittu to abandon Madhu as Bittu is surrounded and they escape.

Bittu vows to exact revenge on Ravi by targeting his family. He decides to kidnap Ravi's family, but before he could, Ravi shifts his family to Hyderabad. Frustrated, Bittu seeks the help of Varada Rajulu to help him escape to abroad. But Varadarajulu tells him that he is helpless in this matter. Enraged, Bittu kills him. But before dying Varadarajulu tells the truth that he and Raja Manikyam had the custody of the loot. Bittu makes a deal with Raja Manikyam and traps Ravi in a car blast with Manikyam faking his death. Ravi gets arrested but is released on bail by Sitaram. Ravi realises the foul play and also that Manikyam too is involved in the robbery. Meanwhile, Ravi's family is kidnapped by Travel Moorti. Ravi manages to save his family but not before Travel Moorti shot his father. Narayana Moorti is shifted to ICU where he prods Ravi to restore the 15 billion to the Bank.

Meanwhile, Ravi's sister is kidnapped by Devayani and Bittu shifts her to Visakhapatnam. Ravi gets to know the location of his sister through Travel Moorti and he leaves for Visakhapatnam with Sitaram. Ravi finds that the whole money is being transported in 1 of 3 containers by Bittu to the sea port. He finds out the right container and the driver of the container. He uses his sharp wit to divert the container and makes it stop before the very bank from which the money was stolen. Bittu is confronted by Ravi & Sitaram and a fight arises between Ravi and Bittu. Sitaram shoots Bittu while he tries to kill Ravi and by their last conversation, Ravi comes to know the location of his sister and Devayani and saves his Sister while Sitaram apprehends Devayani. The film ends with Sitaram transforming into a tough cop and Ravi having a change of mind and starting to believe in hard work.

Naina (Ileana D'Cruz) is a chivalrous girl. One day, her father brings a marriage proposal to her and asks her to meet the bridegroom. The bridegroom, Kalyan Krishna (Shaam), and Naina meet in a train and start speaking to each other. When Kalyan Krishna reveals his name, Naina reveals that she has an ex-boyfriend, Kalyan (Ravi Teja). Naina then starts to tell her experience with him.

Kalyan (Ravi Teja) is a typical youth, but one who always looks for a kick in everything. He doesn't want something to happen as it is and he looks for a kick for achieving something. He could not work in any particular job for long as he feels that the kick is missing after working for some months or days. Naina's first meets him when she tries to help her friend with her love marriage with Ajaam (Venu Madhav), an alliance that Naina's friend's mother hates. Kalyan comes and helps with the marriage. But Naina develops instant hatred towards Kalyan, because of his "kick" attitude and character. Naina doesn't want to meet him again but is forced to for her sister.

Naina's sister (Ashika) tells her that she is in love with Kalyan. As Naina knows very well about Kalyan, she asks Kalyan to spoil the alliance. He does so but reveals that he is love with Naina. Although Naina does not initially like him, she starts to fall for him eventually. Once, Naina tells Kalyan that she likes him and they become good friends and then at progress they became lovers. Following Naina's suggestion, Kalyan finds a job as a software engineer, though he resigns it in four days after suffering from lack of kick and tries to keep in secret. Unfortunately, Naina comes to know about it through her uncle and breaks up with him. After this episode, Naina leaves for Malaysia, where her parents live.

They both agree to marry each other. Kalyan Krishna starts to his story as a most successful police officer who is ranked as ACP and his encounter with a robber. The robber targets all the rich people of Hyderabad and robs them just for fun. The robber is none other than Kalyan. After Kalyan Krishna unsuccessfully tries to catch Kalyan, Kalyan contacts Kalyan Krishna and refers to him as "Partner" and calls him a loser. He also hints where will be his next robbery.

Kalyan Krishna reveals to Naina that he came to Malaysia in search of the thief, who robbed bigwigs worth crores of rupees. Kalyan Krishna realizes that the thief is very intelligent and is doing everything in a planned manner. Naina meets Kalyan who has suffered from memory loss after accident but later revealed he is bluffing to fool Kalyan Krishna. Kalyan calls Kalyan Krishna and challenges him that he is going to rob huge money from Home Minister that he is about to deal, which is in fact unaccounted and is being invested in a foreign firm. After robbing that money he gets chased but at bridge Kalyan Krishna hits his car and makes him fall in river but cash gets destroyed in process. Kalyan celebrates his failure, Kalyan Krishna spots and warns him that if he tries to rob again so he'll be killed. But, Kalyan challenges Kalyan Krishna that he is going to rob a huge election fund worth 500 crore rupees. Kalyan's revealed for his good deeds by his father, he tells to Naina that his son is doing robberies to save poor children that they're suferring from diseases and needs lakhs of rupees for their treatment and operation. Kalyan at least saved one girl by getting 20 lakhs in another way after getting letter from her dead parents. When head of orphanage tells that several children are suffering from diseases, Kalyan decided to save them by performing robberies in order to get money after knowing that this will give him lots of Kick. Later, Kalyan makes a plan and goes to rob election fund by hitting the wall in another side of party office and everyone gets unable to see due to smokes and dusts flowing in air that money gets robbed, he hands all money to his friend and escapes. Kalyan Krishna is ready with officers to shoot but millions of kids blocks his way. When he inquires teacher, he knows the truth that Kalyan was doing robberies to save children. At epilogue Kalyan joins police force and home minister hands him the case.